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Begin with about a 1 page description of BlackBerry as a product.
Describe closed system; describe networks, devices, etc. that BlackBerry is limited to.
Point out that BlackBerry has verified that Mobile Messaging is the right application
Point out that BlackBerry is very valuable to user; it has been very successful in terms of its widespread usage
Describe limitations of BlackBerry (Mohsen to provide input)
(Base overview on Slide 4)
Wireless networks as just pipes
PDA
Modem
Message Centers
Protocols
Subscriber Services
Base User Perspective on Slide 6
Describe co-opetition etc.
Base Business Model on Slides 2, 10, 11, 12
